How progressives express our values is REALLY important when we talk about the issues!
Here are some articles, books, and videos about how progressives should "frame" the issues.
Weekly Newsletter
1. Smart Talk on the Economy - HERE!
ARTICLES
1. Principles of messaging article - Click HERE!
2. "The REAL Reason Conservative Always Win" - Click HERE!
BOOKS
1. Drew Westen wrote a book called "The Political Brain" (2007) about how progressives should frame issues using their values.
* Video on C-Span 3 about framing of progressive values! - Click HERE!
* Video Interview on Now - Click HERE!
* Video with Rebuild the Dream - Click HERE!
* Video from American Dream Conference 2012 - Click HERE and scroll down to 3rd day.
* Video on Messaging Social Insurance - Click HERE!
* Video on Progressive Values - Click HERE!
2. Bernie Horn wrote "Framing the Future: How Progressive Values Can Win Elections and Influence People." Click HERE for info.
* Video on Bush Failures and Progressive Values
(Part 1 HERE and Part 2 HERE!)
3. George Lakoff wrote "Thinking Points: Communicating Our American Values and Vision." Click HERE for the entire book.
4. Thom Hartmann wrote " Cracking the Code: How to Win Hearts, Change Minds, and Restore America's Original Vision" - Click HERE for C-Span video!
VIDEOS
1. CeCe Grant on framing 'hot button' issues. Click HERE!
2. George Lakoff on 'How Democrats and Progressives Can Win." Click HERE!
3. Drew Westen on framing. Click HERE!
